Hi, I’m Michael — a UI/UX designer from Ukraine.
I design clean, intuitive digital experiences that help businesses connect with people.
Right now, I’m shaping B2B and e-commerce products at Dartc Group, turning complex flows into simple, meaningful interactions.
Featured work
Who I am
Hi, I’m Michael — a UX/UI designer from Ukraine who loves turning complexity into clarity.
At Dartc Group, I help businesses grow by designing e-commerce platforms that feel effortless to use and pleasant to explore.
Before that, I worked with entrepreneurs and startups, creating digital experiences that connect brands with people.
My earlier years in book and magazine layout taught me to care about structure, rhythm, and the little details that make design feel “right.”
I believe great design happens where empathy meets logic — and that’s the space I strive to create in every project.
Highlights of My Recent Work (past 2–3 years)

Real Product Delivery
Product Design & Real Projects
Over the last years I designed and delivered multiple real eCommerce platforms — ESA-tech, UBS, rim.ua*, Domio.ua*, and Alice Dreads — along with several corporate websites and two full UX/UI educational projects. (*not allowed for public publishing)

Process & Structure
Building Strong UX Foundations
I shifted from a “UI-first” mindset to a structured product approach: competitive analysis → flows → IA → wireframes → design system → prototypes. This helped me work faster, cleaner, and with more confidence across complex products.

Skills & Growth
Expanding Skills & Design Thinking
I mastered Figma Variants, ChatGPT workflows, ProtoPie, Jitter motion, and AI-driven visuals — including generating video hover interactions for UBS. My focus moved toward better processes, scalable systems, and projects where design plays a strategic role.
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